Growth Marketing Manager

Location
New York, NY, United States
Date Posted May 29, 2021
Category Marketing & Media
Job Type Direct Hire

Description

Our client, a well-funded startup, is transforming the way cloud and internet infrastructure technology is sourced and sold. The company has developed a platform & a range of best-in-class advisory services to make the process of making Cloud, Security, & Data Center purchasing decisions seamless and well-informed.

The company is laser focused on expanding its product/service portfolio and marketing their solution to Tech Vendors, Buyers & Advisory firms. Working in close partnership with a renowned Marketing SVP, and a team of Marketers, they are seeking a strategic Growth Marketing Manager to test and evolve their marketing funnel across all channels.

The role:
Own all demand capture programs across key audiences, by developing and executing programs to acquire revenue opportunities by: 

  • Acquiring new customers at an efficient cost 
  • Engaging and remarketing to existing customers 
  • Developing & executing on a cross-channel testing roadmap  
  • Strategically selecting and managing external agencies and vendors 
  • Partnering with brand marketers to use brand as a growth driver 
  • Utilizing diverse data & research to inform strategies & optimizations 

The fit: 

  • 6-9 years digital or growth marketing experience (with 2+ years developing lead generation programs for a growing startup) 
  • Skilled at developing efficient, cross-channel strategies across the customer lifecycle, from acquisition through to engagement and retention 
  • Thrives in a fast-paced environment, with experience adapting & embracing company growth 
  • Enterprise B to B experience preferred 
  • Data savvy 
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