Communications Strategy Planner

Location
New York, New York, United States
Date Posted May 26, 2021
Category Marketing & Media
Job Type Direct Hire

Description

Our client is a fiercely independent, tech-forward and integrated media agency with a supportive, entrepreneurial and collaborative culture that encourages employee growth and reasonable work-life balance. They are close knit but have a wide reach having placed over $350M in media with top tier clients including NBC, Chase, Jenny Craig, Cutty Sark Whiskey and many others.

They are seeking a Communications Strategy Planner to be responsible for providing strategic planning support across all media channels. You will be a great fit if you have solid foundation of knowledge and experience across all media channels, with an emphasis on digital media. In this role, you will plan, execute, report and analyze digital campaigns across paid social, display, native and video.

What You'll Do: 

  • Organize, implement and manage the day-to-day media planning process
  • Aid in the development of campaign set-up, including testing methodologies, reporting requirements and campaign construction
  • Contribute to media strategy for clients planning on a local and national basis
  • Participate in the development of presentations for both existing and new clients
  • Utilize available media planning tools (MRI & Kantar), other industry research and clients’ historical media activity reports to develop media plans
  • Maintain budgets, creative trafficking, and invoicing
  • Strong client interaction on a day-to-day basis
  • Reviews all reporting dashboards for accuracy while identifying key performance insights and is integral in presentations to clients on an ongoing basis.
  • Maintain a positive rapport with media vendor partners, keeping up to date with the latest trends in the marketplace

Who You Are: 

  • Minimum of 1-2 year’s media planning experience (focus on digital)
  • Experience in digital and social activation including familiarity with Google Ads/ Campaign 360 (trafficking and reporting) and Social UIs (Facebook/Twitter/Pinterest, etc)
  • Strong leadership and problem-solving skills
  • Ability to balance multiple assignments and set priorities
  • Excellent verbal and written communication
  • Demonstrate excellent analytical skills
  • Strong Microsoft Excel skills a must
  • Bachelor’s degree in related field

Benefits: 

  • Annual bonus eligibility for all levels of full time, permanent staff
  • Medical/Dental/Vision insurance
  • 401K Program (4% effective match, 100% vesting in agency match from day one of contributions)
  • Competitive time off policy, including Summer Friday program
  • Generator Media + Analytics Training program
  • Anniversary spot bonuses
Apply
 upload file ... Limit reached, delete at least one file below to add more.  






Site by Loewy