Communications Strategy Director

Our client is a fiercely independent, tech-forward and integrated media agency with a supportive, entrepreneurial and collaborative culture that encourages employee growth and reasonable work-life balance. They are close knit but have a wide reach having placed over $350M in media with top tier clients including NBC, Chase, Jenny Craig, Cutty Sark Whiskey and many others.

They are seeking a Communications Strategy Director to serve as one of the principal representatives of the agency and is responsible for managing, growing, and guiding the client relationship for their assigned account/s.

What You'll Do 

• Develop close client relationships at every level including C-suite individuals
• Manage account from on-boarding/annual planning meetings through strategic planning, activation and optimization processes – ensuring that all elements of the client engagement meet their planning parameters and desired business outcomes
• Understand client’s business objectives across well-defined consumer segments, and become a trusted advisor on all media strategies and activations across Traditional and Digital channels
• Manage internal planning team and work alongside the assigned activation teams to define the guidelines for the media mix and ensure tactical executions are on brand
• Work with Analytics team to analyze sales data correlated to media activations and draw clear insight to optimize plans for enhanced ROI and sales success.
• Work with the VP Communications Strategy, help to identify opportunities for growing the client’s business across the agency
• Research market and consumer trends, case studies and best practices that could further enhance the client’s business results and desired KPIs
• Work with the VP of Innovation and Technology to pro-actively drive innovation across plans

Skills & Qualifications:

• 8+ years 360-degree media strategy and activation experience across both Traditional and Digital. Proven deep knowledge across all channels essential.
• Ability to manage a team, multiple accounts or brands, and proven success in meeting client directives and KPIs
• Solid quantitative and analytical skills with strong comfort levels in data visualization and numbers
• Exceptional presentation/verbal/written communication skills
• Track record of successfully managing a large account
• An up-beat energy level that brings new and exciting ideas to the planning function