This company is one of the most innovative global media companies in the world; that lives at the intersection of sports & entertainment that aims to empower greatness in every individual — from creators to consumers. This dynamic brand’s mission is to inspire & ignite cultural movements and social progress by amplifying voices of the unheard through the creation of culturally inspiring content, advocating for diversity and being the defining brand for a new generation.

They are seeking a Freelance Social Strategist to work on a 1 year engagement leading social strategies for the social channels of one of the top brands on the planet. With deep ties to entertainment - music, fashion, art, film, TV, they are looking for someone who can maintain a social presence that cuts through the noise.

RESPONSIBILITIES

• Assist with the development of strategic social marketing plans
• Maintain a well-detailed and organized publishing calendar
• Support the copywriting, positioning, and publishing of daily posts
• Track & analyze the performance and results of campaigns and initiatives, build social recap reports, and present key findings to executives and partners
• Pitch new content ideas and campaigns that you will lead from conception to execution
• Actively engage and respond to followers and implement tactics to encourage conversation
• Advise on cultural and social media trends, best practices, and more to inform the creative direction of our content and brands
• Liaise between all major content teams to ensure content is posted at the correct times with the correct messaging points, graphics, and specs.

QUALIFICATIONS

• 3 years of experience using Instagram, Twitter, Facebook, TikTok & YouTube for a brand or agency
• Deep interest and knowledge in social media and the newest updates and tools for each platform (IGTV, Snap Shows, Facebook Shows, etc.)
• Experience reacting to trends and timely moments to generate social conversation and buzz